Friday, July 14, 2017

9 Unbeatable Reasons to Pick up Android Platform for Your Business Mobile Application



Are you stuck in choosing the fitting platform for your new venture mobile application???


Well! You are not the only person who suffers from such a confusion. There are others like you in the market.
The current situation has convinced the business organizations that the main key to sustain in the competitive world lies in the smart phone applications. However, one of the main cause of dilemma for the budding entrepreneurs is to decide on which platform will it be lucrative enough to develop their organization's mobile app.


The market is just crowded by such options, you can choose from. We can suggest a couple of such platforms for you here:


However, android platform has proved to be the most viable option and there are a few convincing reasons behind that will persuade you enough to opt for this option over the others.


Allow me to brief a few such factors that make this platform the popular choice for young corporates’ out there.


Top 10 reasons that make the android platform the viable option to develop business mobile app:


  1. Low Investment & High ROI- Low cost of app building with free tools and devices available in the market, reduces the initial cost of production. The wider customer base means your app reaches a much bigger audience. So it is obvious your ROI will increase.
  2. Open source platform- Android is an open-source platform where you can develop the app without shedding any annual fee.
  3. Powerful Development Ecosystem- Android facilitates app building by novice players using different tools and devices such as Android’s SDK. Also, there are many tutorials and informative documentations for amateur builders. All you need is to develop one particular app for your business and have it distributed across a wide range of devices- be it tablets or handsets, thereby reaching a wider range of users.
  4. Global Reach and well acclaimed- Android phone users are more compared to its immediate competitors, ensuring a wide range of viewers for your app.
  5. Inter-application integration- If you are unaware of coding, you can still develop your own app by yourself and upload it in the Play Store using any of the popular Android app makers.
  6. Freedom from collaboration- If you develop your app on an android platform, it is not imperative for you to sign any agreement for using any development tools for your app building. Even you can hire codes from other developers or use your previously written codes in other projects to speed up the development process.  
  7. Open market to distribute the apps- The Google Play store is an open market place that allow full freedom to the users to sell, distribute and publish the apps as and when required.
  8. Multiple sales channel- You do not need a single market to distribute your mobile app. You have the option of the third-party marketplace or you can create your own distribution and sales channel. Use your own promotional tools to reach your end users.
  9. Demographical Presence- It is an established fact that iOS phones are for affluent mostly. Android, on the other hand, is highly popular with comparatively lower income group. Now it is upto you which platform will you choose. Android app will fetch you bigger audience but iOS app will give you a niche market but high spenders.

Summing Up


If you wish your business to win a competitive edge over the other key players and sustain in this continuous changing environment, then it is advisable for you to commence your business operation by first building a mobile application and launching it in the App store.


The above factors are strong enough to convince you for choosing the Android platform to build your mobile application on. Do not think that the other options are unworthy. Each have their individual set of Pros and Cons. For an amateur, this  platform is the viable one.



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