Searching for Right Time to Launch your iOS App? Don’t Miss this!

In today's tech-savvy and competing business market, iPhone application development is one of the most lucrative and fruitful businesses. Several iOS app developers across the world are working hard to develop apps according to the client’s requirement. A recent survey showed that the biggest challenge overwhelms the app developers aren’t the designing or development but it’s promotion. If you are the one who is going to launch an iOS app on the app store, then this blog is surely for you!

So, you are at the final step of your app development. Designing done, developing done, iterating done, testing-over, now it is finally the time to launch your app. This is the biggest moment for developers and marketers because now your app will become public and used by many. So, if you are one of those developers, then don’t fall in the mistake of not approaching your pre-launching strategy in the right way! If you are launching an iOS app for the first time, then you need to understand when people are most likely to reach your App. Luckily, there are millions of apps in the app store which can give us valuable lessons to rectify our mistakes, so that we do not commit them again but still sometimes your idea doesn’t get the results as you thought. Before you upload your app in the apps stores, there are assured strategic points you must consider-

First of all, If you want to have a successful launch, you’ll need to make sure that your app is properly optimized for searches. You should know that there are some key differences between optimizing your app for the Apple App Store or the Google Play Store. Both the platforms have some criteria which you should follow, such as

•        Metadata needs approval

•        50 character in the app title

•        Specific 100 character keyword field

•        You can only change description with the new update

Further, the next question arises that what is the right time to launch your app? As per my research, it totally depends on the nature of your app. Users have a problem or a need, and your app is there to help them. iPhone app developers do not know precisely when Apple will approve their apps and funnel them into the App Store. In general, App Store reviews take 5 days in case of iOS apps. You need to understand the revenue tendencies for your app category and know when to run your in-app purchase promotions. Category-wise, I have researched that which days are the best for your app launch. Have a look-

Entertainment and Lifestyle apps- The weekends are the best days to launch an app and promote it especially when it comes down to entertainment and lifestyle-oriented apps. This is because people are most likely to involve in fun activities and hobbies.

Business Apps- These apps mostly gets attention among businesspersons in the middle of the week. Running your promo campaigns on Wednesdays or Thursdays is best for this category.

Books- The trends of e-books and online reading are increasing among users. It has been analyzed that book category apps fall on weekends as well.

Food and Drink Category- This mostly generates revenue on weekends when people love to shop.

Medical Apps- When it comes to medical apps, it provides infrequent results. They tend on the peak on downloads on Sundays, but most of the revenues are obtained between Sunday to Wednesday with Thursday.

Few More things to Remember

If you are wondering how to promote your app in the most efficient way, then making a plan is necessary. Make sure that you have a target audience clearly defined because the overall marketing process deeply focuses on your potential audience. Apart from that, one thing that may help you that the launch day of your app should involve active effort including monitor performance, resolve customer issues quickly, and stay on top of the every budding situation. Here are some crucial things which may help you to boost your app performance-

•        Define your goals and target your audience

•        Develop marketing strategies and tactics

•        Broaden your network

•        Create a video teaser

•        Create content marketing strategy

If you have gone through everything that I have talked about here, your app is ready to go. You can always make changes and updates to the app when you want.

Conclusion

An iOS app development company will surely give you the best results when it comes to executing your idea. However, the main task begins when you start marketing and launching of the app. The accurate timing of flourishing the app in the app store can make or break the app’s popularity. Keep the above-mentioned aspects into your consideration whenever you are looking for the right time to launch your iOS app.

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How to improve iPhone App Ranking in the App Store

More than two million apps are sparkling in the app store just for the sake of iOS users. Mobile application developers develop apps after undergoing rigorous testing and debugging procedure. But after doing this, they just have won half the battle. The other half is to be achieve by marketing it on the app store fruitfully. So, you need to be well-equipped with optimized methodologies and tricks to get your hard work in the hands of not just thousands but in millions.

iOS app development has become a lucrative market for all the app developers who get high returns for their passion for apps and at the same time also enrich their skills and knowledge with latest tech strategies and tools.

The Apple App Store continues to manage its position on the top of the heap as far as app store rankings and the million users are concerned.

In the app marketplace, no amount of competition can even think of upsetting “apple” cart. Here quality matters a lot.

As an iOS developer, you should be well aware that the App Store always features its top apps and make regular updates. These apps includes all free, paid and top grossing apps.

You must have heard about the term “App Store Optimization or ASO”. ASO plays a vital role in your mobile app marketing. It’s crucial to understand by the app developers that there are myriad of methods which you can utilize to effectively and efficiently market your app and the best of them is ASO.

The focus of App Store Optimization laid on:

* Putting right and crucial keywords at right place in your app i.e. title

* Optimizing your app icon and screenshots and grab attention of the users

* Using proper related keywords to your app in the description

In this way, you can boost and upgrade your app search ranking significantly. This is how most people use keywords and it lets your app to get more and more clicks.

Now, it’s time to go into a deep research and let’s see how you can enhance your iPhone App Ranking in the App Store.

1. Perform Deep Keyword Research

Quality and trending keywords get you more no. of clicks... Place the right keyword at right position...

Keywords needs to be researched deeply and it must be related to the purpose of your app, the function it performs and the target audience for sure. There is a tight competition for primary keywords, and you will always find dominant apps in any niche. 

Your main aim should be to look for trending keywords for apps in Apple’s App Store. Keywords should not be longer than 100 words. Keep it short and precise. A shorter title provides you enough scope to use more keywords in the near future. You can modify your app title, description, and list of keywords anytime you want.

 2. Make best use of Quality videos in your App Description

For increasing app viewers and no. of downloads for your app in the App Store, You must try this way out. Make a short but quality video that showcases the app description. Make the video of around 30 seconds.

The aim and usage of the app should be made clear to the app users while showcasing the different functionalities of your app. A proper and well descriptive video will make features and functionalities exposure to the user in an easy and flexible manner. It will definitely provide you more and more loyal users by driving down initial installation costs.

3. Use High-quality visuals

 For highlighting your app in the app store and to make it sparkle like a star in the galaxy of App Store, you need to use high-quality visuals in your app.

The visuals extremely helps you in increasing the conversion rate. Visuals not only grab attention in the app store but at the same time enhance user engagement. It makes the app more interesting and eye snatching.

4.  Advertising Your iPhone App  and bring it on Spotlight

Your App requires a lot of attention from social media channels and the audience so that it can get a high no. of clicks.

Give out a press release about your app and request media channels to cover the same. Let your audience know what makes your app worthy and brief them about the benefits they are going to prevail from this app. By creating a loud media hype of your app will definitely ensure to drive more user attention toward your iPhone app.

5. Launch your app in trade shows and events

By introducing your app at public events and trade shows, just before your official launch of your app will help you lot in increasing ranking in the app store. These events will brings media attention that your app needs. It will definitely boost up your app ranking when it enters the App Store.

Wrapping Up

All the above are the best and efficient ways to increase your iPhone app ranking in the Apple App Store. It will definitely provide you a right direction to optimize your app and improve its ranking in the app store. They will work in their best possible way.

In the present scenario, the mobile app ecosystem is changing rapidly with the latest advancements in terms of technologies and methodologies in implementing those. We are likely to see major big changes in the next coming years. 

Among all the app development companies, Fluper is considered the best mobile application development company in India where passionate and dedicated Ios developers deliver the high-quality apps at affordable prices.

Whether you showcase your app on Play Store or App Store, happy and satisfied users will always effect your ranking more than any keyword.

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8 Essential Android App Development Skills to Become an Ideal Developer

The mobile app development market is expanding exponentially, which in turn, is making survival of any individual developer really difficult. Keeping aside app development for the iOS operating system that demands quality development skills, the Android operating system has also been raising the bar for the developers and designers. Afterall, the more expansive a market is, the more important is to verify the inborn skills of the hired mobile app developer. The Android Operating System occupies quite a chunk of the mobile market, which is distributed across different devices. But obvious, such high demand require many participants who really have to prove their worth to survive such a competition.

Also Read: 10 effective suggestions for creating android app development

Therefore, identifying the 8 essential skills to become an ideal android app developer might help one survive the competition.

1. Proficiency in programming languages like Java

An Android developer needs to have a proper understanding of the Java Language since native app development requires working on the said language.

2. Technically sound and well versed in changing market trends

The technicalities and the altering market trends influence the applications that come out in the market. The users are tech-savvy themselves and remain abreast of such changes. Therefore, to appease such customers, the developers need to have ample knowledge on the same.

3. Expert in delivering cross-platform skills

The mobile market is the most fragmented divided into different platforms and devices. Companies releasing their applications prefer targeting the entire market rather than a niche. Therefore, the hired developer must possess ample knowledge to easily port already developed the application to synchronize with different operating systems.

4. Must have an eye for design

Mobile app development is not just about writing down codes. The design plays an important role too. An ideal Android developer, one must have the decent understanding of the different design parameters and great design aesthetic sense to create apps that stand out in the Play store.

5. Understanding of XML, Android SDK, Android Studio, APIs

The integrated development environment of choice for the developers is termed as Android Studio. Knowledge of the above-mentioned terms is technical which any aspiring mobile developer must be well-versed with especially when designing Android applications.

6. Adapters, Learners, and Thinkers

The altering market trends and changing technology along with extensive competition entails developers to build up these three qualities in them. They need to be adapters, quick learners and thinkers at the same time to learn fast, blend in smoothly and think quickly when developing applications for the masses.

7. Knowledge of Database

Applications usually link up external databases such as cloud services to store data captured through the application and make it available for use across devices. Synchronizing of data between local storage and remote database is crucial if the users need access to the app offline. If the application under development needs to handle a lot of data then knowledge of the database is crucial.

8. Good Idea, if possible

A good idea often sells. It goes without any doubt that the development and designing skills of the team matters but the unique concept of proper marketing is likely to fetch more viewers. So work on your idea.

Also Read: A success story behind a successful mobile app in 2017

Wrapping Up

Acquiring proficiency in what you do is necessary and for that, there are certain specific skills that need to be developed. This is an established fact. Competition is tough and surviving the same is even harder. Until and unless you are the exception in what you do, there is no possibility to sustain in the market for long. The mobile market is highly competitive so mastering the above-mentioned app development skills might help any amateur or experienced android application development company to survive long in the market.

Fluper, a top mobile application development company, has a team of experienced designers and developers who are well-versed with the essential android application development skills to create exceptional apps for the clients.

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Do Not Fall a Prey to Agents Get Your Home From Real Estate Apps

Prices are exponentially rising for almost every product and service available out there. Imagine!! How expensive it is for the low-paid employees when they go searching for their homes in cosmopolitan cities?  And, if looking for some external help such as financial help, you are hit by hungry loan sharks. Else, agents or intermediaries are likely to torment you with endless calls and messages. But wait!!  There are real estate app developers for Android and iOS users who can actually be a friend with benefits for you. So, if you scan the Google Play store and Apple Appstore, you are likely to hit by the wave of realtor apps. Zillow.com, an online database company, maintains a free application to offer online and mobile search tools catering searches for properties to view estimated property values free.

 If you have a look at the current statistics for the real estate applications with reference to Zillow, you will be surprised at the figures:

The mentioned figures point out to the fact that realtor applications are popular among home-seekers. This only brings forth yet another point that is the bundle of benefits, which both the realtors and consumers enjoy alike from such apps.

Benefits for customers

ü  Narrow down searches to the most viable ones among millions of homes registered here properly filtered out.

ü  Valuable information pertaining to the apartment, real estate agent along with images and videos to help make a decision without physically visiting the site.

ü  Free of Cost services rid the user of brokerage fees, transportation expenditure, no property consultant fee and no financial adviser fee and User-Friendly with simple navigational tools fetches the farthest results and compares the options for them.

ü  Updated listings every fifteen minutes keeps users posted on the new ventures and available offers for home rents or sale available within their vicinity that matches their criteria.

Benefits for agents and brokers

ü  Faster property search for the customers where necessary filters are given to easily scan down to the viable option within minutes.

ü  24x7 customer service and personal support by keeping the users posted with available deals and new information fitting their requirements.

ü  Speed up sales process for both the users as well as the brokers.

ü  Direct marketing channel without investing too much in advertisements.

Final notes

Fluper-like top-notch mobile application development companies have designed applications categorized into different segments to cater the multi-faceted requirements of the customers. The team for real estate app developers needs to do a lot of homework to come up with a common platform where the user gets the list of options to compare and decide. Why not have a look at the popular ones:

è One of the most holistic realtor apps, Redfin picks out your personal home with good connectivity. In-built features allow you to share your favorites through text message, email, or social media etc. If something clicks, you can immediately book a home tour with Redfin's Real Estate Agent feature.

è Homes.com lists out millions of homes, apartments, condos, and townhomes on its interface, now available for both the android as well as the iOS users. Results categorized by neighborhood market conditions, neighborhoods, foreclosure status including listings from REO, HUD, and others. Searches packed with real-time property images and stats to pick your interest and share via a text message, email, and a number of other avenues.

è Trulia for Android and iOS is quite a popular app similar to Zillow. Filter your search to the exact results and gain an insight into the immersive collection of images and or virtual tours with related information such as crime reports, school ratings, restaurants, shops etc. Moreover, the app offers a breakdown of the price of the property along with a mortgage calculator.

è Realtor.com, available for both the android as well as the iOS users, fetch out nearby properties including those not visible in other apps. Scan the lists updated every 15 minutes by clicking snaps for real-life sale signs or shifting through android wear smartwatch apps. Multiple filters to zero down on exact choice. The app even supports Google’s Chromecast as well.

And, we can definitely not forget 99acres, MagicBricks, Xome, HomeSnap and few others out there to compare the prices in order to select the perfect abode for yourself and your family.  

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Business is nothing without connections Networking Apps

Long gatherings can be stressing but you can’t miss on any because absence at one can decrease your chance to make a profit by one which someone else may just get without playing fair and square. Small business never made it to the big markets but they certainly constitute huge to the economy. In a market of massive competition allies are the only golden chance to survive and what happens if you connect and maintain a healthy relationship which has to be mutual. Since everything in this time is revolving around the mobile application development the connections to are building online of which most are made by the overseas partners. 

It takes a lifetime to get the right person in the right chair for all the right reasons and connections get you on board with such people. You may know it all but the other brain always has something new to share and a point of view that you might not have come across otherwise.

Let’s check out some business networking application

1. Shapr:

Inspiration is what aspires one to follow a certain path and its sometimes hard to get inspired by one and this application enables you to connect to at least  15 inspirational people per day which is like going to the candy shop for a mango bite and end up buying a bunch of all different sort of candies. So connections initiated on this networking application are moved offline if the right inspiration gets your head.

2. Bizzabo:

Networking just doesn’t mean to find your inspiration but to connect as well within the circle. It happens more often that even if you work in the same building for four to five years and you know the face of the person who takes the same lift every morning and you hardly know that person. This application is for the industry pioneering event management and is quite successful. The People’s choice award for the best event planning app has been given to this application for the past three years. This application lets you tour the entire event without actually walking all over the place where you can 

3. City Hour:

You are a small merchant with reasonable connections and want to take your business to next level in order to see it among top companies then this application is an excellent start for you. You don’t have to certainly roam around big cities to meet the right people. You may not realize it but there are people in your neighborhood who can have exclusive advice for your business interest.

4. One million cups:

One million cups application connects the local communities in order to boast the entrepreneurs around your location. You can just attend this gathering with not worrying about the meals and refreshments, the application can take care of it. All you got to do is showcase your entrepreneur skills and bring your point of view to a particular idea on the table. Now there is a possibility your advice might be supported by few other like-minded people and you can increase your business partnerships.

5. Clear bit Connect:

Clear bit is a backbone of data for many companies and jumping into the networking application zone definitely brings inside data which is not accessible on internet likewise. The application provides your business information as well as anyone’s business email in just certain clicks. This application can help built better strategies for your business interest after connecting to people’s on the table strategies.

6. Full Contact:

This application is more of an intra networking application and why is there a need for this is because the connections among people in the business need to coordinate ten times better than what they need to accelerate their business. This application somehow organizes your contacts and help the device to send the greetings every now and then just as a good gesture.

To Wrap up:

The texts alone doesn’t make mind-blowing business deals but the conversations do and the networking application is the place to start instead of waiting for days outside someone’s office just to have a little advice from their experience. Now, these applications may not be as fancy as other social networking sites but it brings together all the like-minded and you don’t have to make efforts to search one rather sit back and relax with your phone.

Also read: Social networking buzz

Also read: Micro-apps

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